AIGA's official mission statement

"AIGA's purpose is to further excellence in design as a broadly defined discipline, strategic tool for business and cultural force. AIGA is a professional association committed to stimulating thinking about design through the exchange of ideas and information, the encouragement of critical analysis and research and the advancement of education and ethical practice." The Tampa Bay chapter of the AIGA | the professional association for design, will inspire your design process and practice. AIGA Tampa Bay strengthens creative communities locally, regionally, and nationally through our establishment of professional standards for:

• Contemporary Graphic Design purpose and practice,

• Environmental responsibility within design,

• Professional issues encountered by designers and their clients.

AIGA serves designers with five critical functions for a profession:

1. Information
   
2. Communication
   
3. Inspiration
   
4. Validation
   
5. Representation